FMCG Means Fast Moving Consumers Goods. FMCG products include packaged food, home and personal care products etc. These are fast selling consumable products which are always in high demand.
FMCG sector is the 4th largest contributor to the Indian Economy. Rise and fall of this sector depicts the consumer demand for a country. Here in this blog we are going to talk about top major FMCG brands that operates in india.
1. Hindustan Unilever Ltd
Hindustan Unilever Ltd or HUL is merger of Hindustan Vanaspati Manufacturing Company (1931), Lever Brothers India Limited (1933) and United Traders Limited (1935). Collectively the largest providers of packaged food, beverages, household products, personal care products, water purifiers and many more.
HUL has 21000 employee with 64 product brands.
We all have used its products in our lives whether it is pepsodent, AXE, Dove etc.
2. Colgate-Palmolive (India) Ltd
Colgate Palmolive is an American consumer products company, also has many subsidiary organizations. The most popular oral hygiene products of the company are Colgate toothpaste, mouthwashes, Cibaca and Palmolive soap, shampoo and hair conditioner.
It has the legacy of more than 200 years, they are very old player in the FMCG industry. Majority of their product portfolio is oral health and dental care is the major one. Still in some places of India Colgate is used as the generic name for a toothpaste.
It has 2500 employee with 8 product brands.
3. Nestle
Well it is not an Indian brand and it is one of the largest food and beverages companies in the world, but for their products like Maggi, Nescafe, and KitKat, for every Indian its their own brand. Maggi and Nescafe, specially have a huge emotional connect with the Indian market. The brand has always used high emotional content in their marketing and advertising. ‘Meri Wali Maggi’ has been one of the most popular brand campaigns ever and resonates with each individual who loves Maggi. Maggi has been one product where actually everyone has their own way of preparing and eating it and hence the campaign became so relevant. And we all know that in spite of some allegations on the brand over quality issues, it came bouncing back even stronger.
They have around 7700 employees with 2000 products
4.Procter & Gamble Hygiene and Health Care Ltd
Procter & Gamble company specializes in personal care range of products and India is one of the most popular selling market for P&G. Gillette brand of razors, Oral-B toothpastes and Tide laundry detergent are the popular consumer goods of the company. They are so into the market that almost everybody has used their products once in their lifetime.
it has a legacy of more than 180 years.
P&G owns 13 premium brands under its product portfolio with 2500 employees
5.Bajaj Consumer Care Ltd
Bajaj Consumer Care Ltd is one of India’s leading beauty care products manufacturers with 4 premium brands with 1000 employees carrying their legacy of more than 90 years.
6. Britannia Industries Ltd
Britannia Industries Limited is one of the oldest existing FMCG companies in India, We all grew up eating Britannia biscuits and are nostalgic about it, now part of the Wadia Group. Britannia and Tiger brands of biscuits are the company along with dairy products are most popular in India.
From urban to deep rural, the brand is great penetration in India and is available almost everywhere. Bourbon, Good-Day and Tiger Biscuits are the most popular products from the house of Britania.
In 1892 the company established their headquartered in Kolkata. They have 4500 employees with 29 product.
7. Marico Ltd
Marico Limited company operates into consumer products and services, the company generated one of the highest turnover in India with popular products brands like Parachute hair oil, Nihar and Saffola.
Their product portfolio ranges from healthcare to beauty and wellness, from edible products to grooming products.
They have 1600 employees with 26 product brands
8. Amul
This brand needs no introduction, as in India, butter practically means Amul. Expanding its product range since 1950, the brand has never looked back and in fact became one of the most sought-after brands for butter, milk, and cheese. Amul has also created a very unique brand identity and is specially known for its current affairs based Amul Butter Ads. It is also consider to be the largest FMCG brand of india.
They have 36 lakh employees with 101 products.
9. Dabur
Dabur has always been more of an ayurvedic food brand that was started way back in 1884, but its products like Dabur Honey, Pudin Hara, and Chyawanprash have been part of Indian household since inception and its considered one of the most reliable and trustworthy brands.
It is a leading Ayurvedic product manufacturer in India, also into the Pharma business for natural consumer products. Dabur is also one of leader in Ayurveda products brands along with health & personal care.
It has the legacy of more than 100 years. They have over 7000 employees with 250 product.
10. ITC
ITC Limited company ( formely known as Indian Tabbaco Company) is one of the largest FMCG companies of India, their headquartered is in Kolkata. ITC started as tabbacoo company but now they have shifted their product portfolio fully 360 degree. The most popular products and brands of ITC used to be major cigarette brands of India such as Wills Navy Cut, Gold Flake, Bristol but now they have food brands like Aashirvaad, Yippee, Sunfeast biscuits and personal care products like Savlon Soap and Mangaldeep etc.
ITC has the legacy of more than 100 years. They have over 27000 employees with 25 product brands.
11. Parle Group
Parle Agro Private Limited is an Indian FMCG company, split into three separate companies to handle Parle Products, Parle Agro and Parle Bisleri. Frooti, Appy Fizz, famous biscuit brand Parle G and Bisleri, Bailley mineral water.
They have over 50000 employees with 202 product.
12. Godrej Group
Godrej Group owned by the Godrej family and the consumer products limited deals in FMCG product categories. Consumer goods of Godrej Group are Cinthol, Shikakai soap, liquid detergent brands Ezee and shaving cream brands.
Godrej has a legacy of 100 years and it has 28,000 employees.
13. Patanjali Ayurved
Patanjali Ayurved Limited manufactures mineral and herbal products from the lap of Indian Himalayas and Nepal, listed as the fastest growing FMCG company in India. Baba Ramdev and Acharya Balkrishna established the Patanjali Ayurved, produces personal care and food products in India.
They have 2lakh employees with 900 product.
14. Emami
Emami is one of the major skin care FMCG companies in India, also into men’s deodorant market along with splash, Zandu balm, colds and coughs health products.
They have over 25,000 employees with 300 product.
15. Johnson & Johnson
Johnson & Johnson is an American company and one of the most valuable companies of the world. Well known consumer products of the Johnson & Johnson in India are Clean & Clear facial wash, Johnson baby shampoo, Stayfree and Neutrogena skincare brand.
They have over 1.2 lakh employees with over 100 brands.
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